BOSTON, MA -- Italian tile manufacturer GranitiFiandre announces Boston-area architects and designers now have an updated and full-service showroom in which to peruse the company's vast product line. Geologica by Best Tile, a GranitiFiandre resource center, located at the Boston Design Center, One Design Center Place, Suite 618, has recently completed a full-scale remodeling project utilizing GranitiFiandre's latest porcelain tile innovations.

The newly designed environment provides architects and designers -- alone or with their clients -- a large, modern work area in an atmosphere conducive to product research. New sample boards featuring cutting-edge materials produced at their Italian and American facilities are on display, including a feature wall installation showcasing the stellar Luminar Collection.

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"GranitiFiandre's strong and innovative product development was the impetus for our Boston resource center improvements," stated Jeanne Nichols, Vice President Sales and Marketing for GranitiFiandre in the U.S. "We wanted to provide Boston's commercial and high-end residential architects and designers with unprecedented access to our numerous new collections in a comfortable space where they could bring their clients." The center is staffed by industry professionals who can provide technical product details, comprehensive product samples and literature allowing for full cosmetic and practical exploration of the company's product offerings.

Two luncheons -- a wine and cheese event and a seminar -- have recently been held to introduce clients to the remodeled showroom.

"Many of the new products offer a more residential flavor, which has been well received by our clients," stated Stephen Rivais, showroom manager. "In addition, we find that they are drawn to the multiple size options offered within many of the product lines." GranitiFiandre Resources are also located in Chicago and Itasca, IL; Los Angeles and San Francisco, CA; and Dallas, TX.